I think it gives the a sense of how they communicate about the company to people in the marketplace. It helps the organization understand what employees are saying on Facebook, Twitter or other social media outlets. Although they may not be in marketing or sales, they are influencing perceptions about the company. Quite possibly, someone in their personal network may a client or potential client. Hopefully, their message matches the company's message.
Gerardo its the difference between trying to take a road trip with no maps and no GPS and not knowing where you are starting from.....and using GPS from start to finish. Thats the best way I can explain it. If you dont know how people feel and WHY they feel that way, you are driving blind. Even more important than what they think about the company though is what they think about their job, and especially their boss. The boss has such an effect on engagement that nothing else comes close (most studies, including my own, put it at north of 85% of variance in EE accounted for by the employee-boss relationship); and employee morale and engagement are what drive the customer experience, as much research demonstrates. So knowing what an employee thinks about the company alone is a very limited perspective.
Ask yourself: Do you work better in the morning and in the evening? Take off every afternoon! Why are you working five days in a row? Can you work alternate days – and rest every other day. If you usually take a fortnight’s holiday (if that!)? Could you take three weeks or a month? Is your optimum output better if you take ten weeks off, instead of four, and work with more energy during the times that you DO work?
Work In The Zone | LinkedIn www.linkedin.com “The higher your energy level, the more efficient your body. The more efficient your body, the better you feel and the more you will use your talent to produce outstanding results.”Tony RobbinsIt’s
Create A Vocabulary That Inspires Employee Engagement www.forbes.com It's official. Employee engagement is the new black. I’ve been writing and thinking a lot about it lately, as have others. The very notion of how leaders and employees engage has slowly morphed away from ‘companies have to do this because employees want it’ to ‘companies have to do this [...]
The one question employee engagement survey: Why are you still here?
The shortest Employee Engagement survey has one question | Leandro Herrero leandroherrero.com And the question is: ‘Why are you still here?’ You learn about the organization by asking questions to employees when they leave you (exit interviews) but you learn far more when you ask them why they are staying (‘stay’ interviews). It’s not a joke. ‘Why are you still here?’ – with the emphasis on…