beresford moyle rosser's Discussions
Creating an Employee Brand
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Started this discussion. Last reply by Kurt McDowell May 21.
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A group to help people working in the UK find each other and to offer assistance to visitors coming over for work or just passing through
I like both posts by Anja and David, and they are both on the right track. Our company "brands" every internal communication we provide for our clients. By branding, we mean asking these questions, "What thoughts, emotions, feelings, competencies,...
Hi Berry
Firstly I'm jealous! I've just moved from East Sussex coast to noisy, dusty, dirty London!! I miss the beach - stormy or sunny!!!!
Here are my thoughts for what they are worth!
I think it would be really good to ask your key internal c...
Hi Berry,
I love the current focus on employee branding but have a slightly different take on the topic. I believe Your Brand = (Strengths + Value + Visibility) x Engagement. You can read a post I wrote on this here. There is a second post going ...
Hi Berry,
greetings from the stormy Dutch beach :)
What a great idea!
I think a good way to get your creative juices flowing is to think of a logo. If you and your colleague where an actual company, an actual "famous" brand - what would your log...
Hi there.
Greetings from a rather stormy beach on the West Sussex coast!
I was wondering if anyone has used brand development methods to create a brand image for themselves or for a work team? My colleague and I work very well together as a team...
Profile Information
- Who are you?
- I am on a Management Development Programme with British Airways based in the UK. Have a previous background in senior hotel management(Hilton, Metropole, HMI, etc) pior to joining the airline. Partnered to a Greek man and aspirations to retire to Greece and then explore opportunities to develop a network of bed and break establishments throughout Greece. Have a strong customer service ethic and enjoy training and developing/mentoring people.
- What is your interest or involvement in employee engagement?
- I am teamed up with a colleague and am interested in developing our own brand as a team.
- Where are you located?
- United Kingdom - based at London Gatwick Airport
Comment Wall (2 comments)
- At 11:12am on June 16, 2009,
Neugebauer William E. said…
- Hi Berry, I am not sure if my first message has gone through. What a surprise, when I found your name on the internet. We worked together in 1975 / 1976 at the London Hilton. Memories, memories. HOW ARE YOU??? Are you happy in Brighton? I remember many book shops in the old part of town. And the pebble beach. If you have a chance, please write back: neugebauer@deunet.co.za
Greetings from an icy - cold, wet (it's winter here) Cape Town, William
- At 7:31am on May 18, 2009,
David Zinger said…
- Berry,
I like your profile and your approach to the network. I hope and trust you will get more input into your employee brand question. I also trust you will find useful information and valuable interaction on this network. Let me know if I can be of assistance and welcome to the Employee Engagement Network.
David
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I think recognising your staff becomes all the more important in today's climate of budget cuts, pressures and downsizing. We all want to feel valued, both as employees and human beings, and to have someone else say 'thank you, your continued supp...
Hi Leigh
I am an Employee Engagement Specialist in the department of Organizational Effectiveness. I work for a company about the size that you are looking for. We began kicking off employee engagement surveys last April. As of now we have a year...
... master the art of asking questions!
Teach your employees how to Manage Up: Some people think this is brown nosing, but it's really about helping your boss understand who you are.
Angela,
I think recognition is always essential but we have to look at the deeper reason why. Reward and recognition confirms value. Every human being wants to know, "Does my life matter?" This is the questions we help answer when we reward and re...
Be real, don't use jargon, and be honest. If something is going to hurt people would rather be prepared!
Strive to engender trust by doing what you say and say what you do.
Leigh,
Comments work and I will see what I can do for this Thursday.
David
though published earlier, I found it quite relevant relating innovation and engagement
Remember that employees are human first; seek to build what matters the most to humans - personal relationships.
Communicating "what" is not enough. Explain the "why" behind everything.
Thanks Ben. Look forward to checking out these articles.
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