beresford moyle rosser's Discussions
Creating an Employee Brand
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Started this discussion. Last reply by Kurt McDowell May 21.
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A group to help people working in the UK find each other and to offer assistance to visitors coming over for work or just passing through
I like both posts by Anja and David, and they are both on the right track. Our company "brands" every internal communication we provide for our clients. By branding, we mean asking these questions, "What thoughts, emotions, feelings, competencies,...
Hi Berry
Firstly I'm jealous! I've just moved from East Sussex coast to noisy, dusty, dirty London!! I miss the beach - stormy or sunny!!!!
Here are my thoughts for what they are worth!
I think it would be really good to ask your key internal c...
Hi Berry,
I love the current focus on employee branding but have a slightly different take on the topic. I believe Your Brand = (Strengths + Value + Visibility) x Engagement. You can read a post I wrote on this here. There is a second post going ...
Hi Berry,
greetings from the stormy Dutch beach :)
What a great idea!
I think a good way to get your creative juices flowing is to think of a logo. If you and your colleague where an actual company, an actual "famous" brand - what would your log...
Hi there.
Greetings from a rather stormy beach on the West Sussex coast!
I was wondering if anyone has used brand development methods to create a brand image for themselves or for a work team? My colleague and I work very well together as a team...
Comment Wall (2 comments)
- At 11:12am on June 16, 2009,
Neugebauer William E. said…
- Hi Berry, I am not sure if my first message has gone through. What a surprise, when I found your name on the internet. We worked together in 1975 / 1976 at the London Hilton. Memories, memories. HOW ARE YOU??? Are you happy in Brighton? I remember many book shops in the old part of town. And the pebble beach. If you have a chance, please write back: neugebauer@deunet.co.za
Greetings from an icy - cold, wet (it's winter here) Cape Town, William
- At 7:31am on May 18, 2009,
David Zinger said…
- Berry,
I like your profile and your approach to the network. I hope and trust you will get more input into your employee brand question. I also trust you will find useful information and valuable interaction on this network. Let me know if I can be of assistance and welcome to the Employee Engagement Network.
David
Profile Information
- Who are you?
- I am on a Management Development Programme with British Airways based in the UK. Have a previous background in senior hotel management(Hilton, Metropole, HMI, etc) pior to joining the airline. Partnered to a Greek man and aspirations to retire to Greece and then explore opportunities to develop a network of bed and break establishments throughout Greece. Have a strong customer service ethic and enjoy training and developing/mentoring people.
- What is your interest or involvement in employee engagement?
- I am teamed up with a colleague and am interested in developing our own brand as a team.
- Where are you located?
- United Kingdom - based at London Gatwick Airport
About
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An engaging look at some words of wisdom. Which statements do you believe fits best for employee engagement?
Excellent - thanks Heather!!
I summarized some high-level thought leadership from firms such as DDI, McKinsey, Towers Perrin, and Hewitt in my latest blog post. These are all papers from the last several months discussing engagement: bit.ly/3a4uft
I know that Towers Perrin a...
Thanks a lot for your help !
I actually did have a look on Gallup's 12 Questions, the only worry is that it measures more the enablers of employee engagement than employee engagement itself. I have however grouped the items into themes, and only o...
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