beresford moyle rosser's Discussions
Creating an Employee Brand
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Started this discussion. Last reply by Kurt McDowell May 21.
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A group to help people working in the UK find each other and to offer assistance to visitors coming over for work or just passing through
I like both posts by Anja and David, and they are both on the right track. Our company "brands" every internal communication we provide for our clients. By branding, we mean asking these questions, "What thoughts, emotions, feelings, competencies,...
Hi Berry
Firstly I'm jealous! I've just moved from East Sussex coast to noisy, dusty, dirty London!! I miss the beach - stormy or sunny!!!!
Here are my thoughts for what they are worth!
I think it would be really good to ask your key internal c...
Hi Berry,
I love the current focus on employee branding but have a slightly different take on the topic. I believe Your Brand = (Strengths + Value + Visibility) x Engagement. You can read a post I wrote on this here. There is a second post going ...
Hi Berry,
greetings from the stormy Dutch beach :)
What a great idea!
I think a good way to get your creative juices flowing is to think of a logo. If you and your colleague where an actual company, an actual "famous" brand - what would your log...
Hi there.
Greetings from a rather stormy beach on the West Sussex coast!
I was wondering if anyone has used brand development methods to create a brand image for themselves or for a work team? My colleague and I work very well together as a team...
Profile Information
- Who are you?
- I am on a Management Development Programme with British Airways based in the UK. Have a previous background in senior hotel management(Hilton, Metropole, HMI, etc) pior to joining the airline. Partnered to a Greek man and aspirations to retire to Greece and then explore opportunities to develop a network of bed and break establishments throughout Greece. Have a strong customer service ethic and enjoy training and developing/mentoring people.
- What is your interest or involvement in employee engagement?
- I am teamed up with a colleague and am interested in developing our own brand as a team.
- Where are you located?
- United Kingdom - based at London Gatwick Airport
Comment Wall (2 comments)
- At 11:12am on June 16, 2009,
Neugebauer William E. said…
- Hi Berry, I am not sure if my first message has gone through. What a surprise, when I found your name on the internet. We worked together in 1975 / 1976 at the London Hilton. Memories, memories. HOW ARE YOU??? Are you happy in Brighton? I remember many book shops in the old part of town. And the pebble beach. If you have a chance, please write back: neugebauer@deunet.co.za
Greetings from an icy - cold, wet (it's winter here) Cape Town, William
- At 7:31am on May 18, 2009,
David Zinger said…
- Berry,
I like your profile and your approach to the network. I hope and trust you will get more input into your employee brand question. I also trust you will find useful information and valuable interaction on this network. Let me know if I can be of assistance and welcome to the Employee Engagement Network.
David
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I couldn't agree with you more, Bill! Excellent response!
Leigh:
You've touched on a critical issue here - how to effectively measure employee engagement at a small to mid-sized company. The key here is the word effective. Creating useful questions begs a study and since smaller companies typically do n...
I'm in a firm that does engagement surveys. We have wrestled with the distinction between engagement and satisfaction and now have an approach that we believe isolates engagement and provides specific insights into actionable activities. My name i...
Leigh - I was very closely involved in a reshaping of an EE survey for over 100,000 staff. I hesitate to reply as my experiences stem from a large organisation and most of what I can offer is regrettably on the don'ts and tending towards the usele...
When employees come to talk to you, do not carry the "I am very busy" look.
Two ears, one mouth - listen more than you speak!
Thanks Ben, that is really useful. I have to admit to not having had chance to read this myself yet. I was just forwarded the link by a journalist friend who thought it might be of interest. It's good to get the opportunity to hear somebody else v...
I have not personally read the UK Government review of employee engagement titled "Engaging for Success".
But a very dear friend of mine, one of the very few people I know who fully understands engagement having done it himself, did review it and...
A group to help people working in the UK find each other and to offer assistance to visitors coming over for work or just passing through
Hi - this may be of interest...if you haven't seen it already.
Press release: http://www.responsesource.com/releases/rel_display.php?relid=mQXEQ
Govnt report: http://www.berr.gov.uk/files/file52215.pdf
BTW - I'm still looking for participants f...
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